Lotus adds lightness, simplicity to redesigned badge

Lotus has revealed a new logo, which is now being employed on its website and some of the brand's new advertising. It's not clear when the modernised badge will appear on its vehicles, though. As we can see in the compilation of Lotus badges past and present (below), the new version is a heavily simplified of the logo which made its debut back in 1986.

Comments

Popular posts from this blog

2024 Toyota Yaris Cross updated in Europe with new tech, more hybrid power

Volvo ‘ES90’ electric sedan due next year

New Alfa Romeo 33 Stradale supercar unveiled with petrol and electric power

Ineos Grenadier gets converted into a camper with Australian-made pop-top

Renault and Nissan production delays due to global cyber attack

2024 Toyota LandCruiser 70 Series facelift spy photo

2022 Land Rover Defender 110 SE D300 v 2022 Nissan Navara Pro-4X Warrior comparison

2024 Mazda 3 update due this year with technology upgrade – report

New Hyundai Venue due in 2025 – report

JAC T9 ute from China slated for 2024 Australian launch